د کورس معالومات

This online course is designed for small and independent local news organisations in Pakistan that seek sustainable ways to strengthen their media viability and business models. 

The course is designed for guided or self-paced delivery over 45 minutes to help participants learn how to use practical Artificial Intelligence (AI) tools and AI-assisted workflows to develop new revenue streams customised to their audiences and resources. 

The course will introduce participants to three core strategies: direct revenue from digital products, such as WhatsApp digests and Facebook groups; revenue from services through advertisement and content packages for local business; and advertising revenue via AI-powered audio or video content with built-in monetisation. A bonus module will explore the potential of AI-assisted affiliate marketing as a side opportunity for revenue generation.